Tom Brady joins E1 electric boat series as team owner

Former NFL quarterback Tom Brady has joined the UIM E1 World Championship – the all-new electric raceboat competition.

Widely regarded as one of the greatest quarterbacks of all time, Brady has been known throughout his career for his excellence on the field of play, holding the record for the most ever Super Bowl MVP’s (with five), winning seven Super Bowls across three decades and being named Sports Illustrated’s Sportsman of the Year twice (in 2005 and 2021).

E1 is the first electric raceboat championship sanctioned by the Union Internationale Motonautique (UIM), the world governing body of powerboating. E1 holds an exclusive license with the UIM to promote a racing series on the water powered solely by electric. The championship was established to create a new, competitive on-water racing proposition based on clean technologies to protect our waters and coastal areas.

Alejandro Agag, Co-Founder and Chairman of UIM E1 World Championship, said: “It’s great to welcome Tom Brady to the UIM E1 World Championship. Tom is a winner and will bring his incredible spirit to our races. Alongside Rafael Nadal, Didier Drogba, Sergio Perez and other big names that we will announce soon, he will be fighting for victory at every race. To have a personality like Tom is a huge boost for the UIM E1 World Championship.”

Through his new role as team owner in the UIM E1 World Championship, Brady is looking to inspire future generations towards innovation and action for a sustainable future.

Rodi Basso, Co-Founder & CEO of UIM E1 World Championship, said: “It is an incredible privilege to welcome a sporting legend to the UIM E1 World Championship. But for Tom Brady, it’s not just about his sporting legacy and success, he wants to leave a positive impact and inspire the next generation which resonates so much with our DNA at the UIM E1 World Championship. Tom is also super enthusiastic about the design, technology, and performance behind our RaceBirds.

“But as important as racing is our commitment to sustainability and social impact, and Tom is very passionate about the planned Acceleration Festivals at our races, which will showcase start-ups and developments in the clean tech industries everywhere we go. Tom is so aligned with our principles and vision for sport and impact.”

E1’s philosophy has been inspired by the success of other forms of electric racing and how they act as a platform to accelerate sustainable technologies. Series co-founders Alejandro Agag and Rodi Basso aim to apply that same ethos to racing on the water and help decarbonise future leisure boats. Along with being a proving ground for electric technologies, E1 is also committed to making a positive impact beyond racing.

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