Tesla Cybertruck price slashed as new entry-level model appears
Tesla has launched a new, cheaper version of the Cybertruck and slashed the price of its range-topping Cyberbeast model as it faces plummeting demand.
The Cybertruck Dual-Motor All-Wheel Drive is now the most affordable variant of the controversial pick-up, priced from $59,990 in its native United States. That’s $20,000 less than the Premium AWD model, the next-cheapest option.
The price of the top-of-the-range tri-motor 845bhp Cyberbeast, meanwhile, has been cut from $114,990 to $99,990.
The price cuts are thought to be an effort to revive flagging sales of the Cybertruck. After selling just fewer than 39,000 units in 2024, Tesla sold just over 20,000 in 2025. Both figures are far short of the targeted 250,000 annual sales announced by Tesla CEO Elon Musk.
Electric pick-ups have proved a difficult market, with Ford scrapping its pure-EV F-150 Lightning after just three years. That’s despite it outselling the Cybertruck last year.
Like the recently revealed Model 3 and Model Y “Standard” editions, the entry-level Cybertruck strips out some of the features of more expensive models to help cut costs.
The Dual-Motor All-Wheel Drive loses the air suspension of the Premium AWD model and gets downgraded 18-inch alloy wheels. It also takes a hit on practicality, with reduced towing and load capability.
The towing limit has dropped from 4,990kg to 3,402kg, and load capacity is down from 1,134kg to 910kg – less than an Isuzu D-Max EV.
Inside, there have also been cost-cutting measures. The 15-speaker sound system has been replaced with a seven-speaker setup and, like the Model Y, the 9.4-inch rear touchscreen has been removed, and the faux-leather upholstery replaced with cloth.
However, the new model retains the same powertrain as the Premium model, offering up to 325 miles of range and a 0-62mph time of just 4.1 seconds.
While the Cybertuck price cuts have just been announced, Musk hinted that they might not last. Asked on social media what the price would be in 10 days’ time, he replied: “Depends on how much demand we see at this price level.”
