Maserati has confirmed that its entire vehicle lineup will be electric by 2030, as the brand prepares to launch its ‘Folgore’ electric range.
As announced at the “MMXX: Time to be Audacious” event in September 2020, Maserati claims it has completed the revamp of the brand and is now ready for the market launch of Folgore, the new 100% electric range.
With plans to be the first luxury car manufacturer to release a fully-electric sports car, Maserati has set its sights on becoming the first luxury brand to complete its electric line-up by 2025.
The new GranTurismo will be the first car in Maserati history to adopt 100% electric solutions. Made at the Mirafiori production hub, it will debut in the market in 2023. Next year, the all-new Grecale SUV – scheduled for launch in the next few days – will also become available in an electric version.
All Maserati models will come in a 100% electric version by 2025: the MC20 super sports car, the new Quattroporte sport sedan and the all-new full-size Levante SUV will complete the Maserati Folgore offering.
Maserati plan is part of the Stellantis “Dare Forward 2030” strategic plan announced on 1st March. All the brand’s new models will be developed, engineered and produced 100% in Italy, and will be adopting electric powertrains.
The announcement came Stellantis Group outlined an increase in its global market share to 2.4%, specifically at 2.9% and 2.7% in North America and China, respectively. Last year, Maserati recorded a growth in sales, at 41% year-on-year with a total of 24,269 vehicles delivered to customers worldwide. Adjusted Operating Income (AOI) margin stood at 5.1% and Net Revenues were €2,021 million.