Hyundai is celebrating the 35th anniversary of its 1986 Grandeur flagship sedan with an electrifying retro-futuristic resto-mod.
Hyundai’s design team reinterpreted the first-generation Grandeur as an all-electric car with the Parametric Pixel exterior lighting featured on the IONIQ 5 production model, as well as an interior wrapped in burgundy velvet and Napa leather.
It has also been fitted with new side mirrors, covered wheels, slide cladding and pixel-style LED headlights and taillights that hint at the concept’s use of Hyundai’s electric powertrain.
The dials on the interior have been replaced with an ultra-wide, touch-enabled flat-screen display but maintained the ’80s vibe with a single-spoke steering wheel and jet airplane-style gear selector.
Having reimagined its 1975 Pony and 1986 Grandeur as EV concepts, Hyundai says its designers will continue to rediscover the values of the brand through the Heritage Series.
Hak-soo Ha, head of interior group of the Hyundai Design Centre, said: “As our designers conceive the future, it’s important to look back on what we’ve created in the past and find inspiration in it. With the Heritage Series Grandeur, our designers have reinterpreted an important part of Hyundai’s history as a wonderfully unique blend of vintage and contemporary that reflects the boundless possibilities of our EV era.”
The Hyundai Heritage Series Grandeur is on display at Hyundai Motorstudio Goyang through 14th November, and then moves to Seoul Motorstudio, from 16th – 21st November.