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Aston Martin delays first EV to 2030; hybrids on the way before

Aston Martin boss, Adrian Hallmark, has told reporters that the British carmaker has postponed the launch of its first EV from 2026 to 2030.

Hallmark’s words mark the second delay for the first all-electric Aston Martin in a year, after its initial launch date was pushed back from 2025 to 2026.

According to Autocar, Aston Martin took the decision after noticing a global downturn in EV sales, and will instead pivot towards developing plug-in hybrids (PHEVs), which underwent an upswing in sales last year.

While the name and bodystyle of the upcoming Aston Martin EV have yet to be announced, it has confirmed that its first ground-up EV will use an internally-developed front motor, and a rear motor produced by US EV manufacturer, Lucid.

“For a company of our size, you have to either replace an existing nameplate and take the brave pill, or create the niche [and do] an incremental [hybrid] model as the first one,” said Hallmark. “We haven’t fully decided. The original plan was to go with an incremental model, but we’re looking at other options.”

Hallmark added that in light of the European ban on selling new petrol and diesel cars from 2035 onwards, Aston Martin aims to become all-electric between 2035 and 2040. In the meantime, he believes that its range of upcoming PHEV models will account for the majority of its sales by 2030, as the way to electrification is “not as clear cut as it was three to five years ago.”

Aston Martin’s first PHEV was the Valhalla supercar, which launched in 2024 and uses an electrified twin-turbocharged V8 sourced from Mercedes-AMG. The brand’s future PHEVs are expected to be powered by plug-in hybrid versions of Stuttgart’s four and eight-cylinder petrol engines.

“Our commitment is towards carbon-neutral or net zero,” Hallmark continued. “But to get there we will double down and add incremental products in the hybrid space before we get to full electric. The general direction is absolutely towards electrification.”

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